Fashion isn’t just for the eyes: Upcoming Met Gala exhibit aims to be a multi-sensory experience (2024)

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This image released by The Metropolitan Museum of Art shows a British waistcoat. The waistcoat is one of many items included in The Costume Institute's 2024 exhibition, "Sleeping Beauties: Reawakening Fashion," on view from May 10 through Sept. 2, 2024. (Nick Knight/The Metropolitan Museum of Art via AP)

NEW YORK – Fashion, most would surely agree, is meant to be seen. Not heard, and certainly not smelled.

But Andrew Bolton, the curatorial mastermind behind the blockbuster fashion exhibits at the Metropolitan Museum of Art’s Costume Institute, begs to differ. His newest show, to be launched by the starry Met Gala next month, seeks to provide a multi-sensory experience, engaging not just the eyes but the nose, the ears — and even the fingertips, a traditional no-no in a museum.

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Open to the public beginning May 10, “Sleeping Beauties: Reawakening Fashion” features 250 items that are being revived from years of slumber in the institute's vast archive, with some in such a delicate state of demise that they can’t be draped on a mannequin or shown upright. These garments will lie in glass coffins — yes, like Sleeping Beauty herself.

As ever, celebrity guests at the May 6 gala, which this year is being hosted by Zendaya, Jennifer Lopez, Bad Bunny and Chris Hemsworth, will get the first look at the exhibit. With a dress code defined as “The Garden of Time," one can expect lots of creative, garden-themed riffs. But will anyone go so far as to actually wear a living garden? As he began mounting the exhibit late last week, Bolton shared that there's just such a garment in the show, a coat that has been planted with oat, rye and wheatgrass.

The garment, designed by Jonathan Anderson of the label LOEWE (a sponsor of the show), is currently “growing” right now in a tent at the museum, with its own irrigation system. It will be displayed in all its green glory for the first week, after which it will be replaced with a version, also grown for the show, that has dried out. As the museum puts it, the coat “will grow and die over the course of the exhibition.”

“Sleeping Beauties” will be organized around themes of earth, air and water — but also, Bolton says, around the various senses. The garden gallery where the coat will be displayed is one of four areas devoted to the sense of smell.

This means viewers will be able to sample scents connected to various garments. But it doesn't mean that a floral gown, for example, will be accompanied by a floral scent. The reality is much more complex.

“What we’re really presenting is the olfactory history of the garment," Bolton says. “And that’s the scent of the person who wore it, the natural body odors that they emitted, what they smoked, what they ate, where they lived.” For these galleries, the museum worked with Norwegian “smell artist” Sissel Tolaas, who took 57 “molecular readings” of garments, all to create scents that will waft through the rooms and enhance the visitor's connection to the items on display.

But garments also create sound. Especially if the garment is embroidered, as is one famous gown by the late Alexander McQueen, with dried and bleached razor clams.

Because the original dress would be too fragile to now record the sounds it makes in movement, curators made a duplicate — with the same kind of razor clams that McQueen collected from a beach in Norfolk, England — and then isolated and recorded the sound in an echo-free chamber at Binghamton University. The effect, Bolton says, is “to capture the minutiae of movements.”

The same effect is achieved with a silk taffeta garment, featuring a sound called “scroop,” a combination of the words “scrape” and “whoop.“

“I know it sounds like a garage band,” quips Bolton, “but it's a specific sound that silk makes.” It can be loud or soft, depending on the finishing of the silk. Taffeta has the loudest, so that's what visitors will hear in one particular gallery.

And then there is touch.

“It's one of the difficulties of museums, that you can't touch things,” the curator says. The exhibit aims to change that, too. An example: an embroidered 17th-century Jacobean bodice. No, you can't handle such a fragile thing. But with the help of 3D scanning, curators have recreated the embroidery on wallpaper. "The whole room will be covered with this wallpaper," Bolton says. “You can use your hands to feel the shapes and the complexity of the embroidery.” The same technique will be used to experience the feel of a Dior dress.

Even with the plain old sense of sight, the exhibit aims to enhance the viewing experience with accompanying animations featuring details of the garment one cannot see with the naked eye — rather like looking through a microscope.

For what Bolton says is one of the most ambitious shows the Costume Institute has attempted, he went through the museum’s entire archive of 33,000 garments and accessories to choose the ultimate 250.

He hopes the various new technologies will became a norm, and that the institute will be able to build a database of the sounds and smells of some garments before they enter the collection — capturing them in living form, in their “last gasp” of life before they become museum pieces. Perhaps one day to lie in a glass coffin, like Sleeping Beauty.

“Sleeping Beauties: Reawakening Fashion” will run May 10-Sept. 2, 2024.

Copyright 2024 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without permission.

Fashion isn’t just for the eyes: Upcoming Met Gala exhibit aims to be a multi-sensory experience (2024)

FAQs

Is the Met Gala just a fashion show? ›

What is the Met Gala? The Met Gala is a charity event and fundraiser for The Metropolitan Museum of Art's Costume Institute. It has traditionally been timed to mark the opening of its annual fashion exhibition.

What is the purpose of the Met Gala? ›

It's important to note, though, that the party has a purpose, raising money for the Met's Costume Institute — nearly $22 million last year, a record for the self-funding department — and launching the annual spring exhibit that brings hundreds of thousands of visitors to the museum.

How does the Met Gala influence fashion? ›

Every theme that is chosen for the event portrays a period of fashion, bringing back the trends, and also setting trends. The Met Gala is a major event that gives many costume designers in the industry a chance to showcase their talents and capabilities through.

What is the theme for the 2024 Met Gala? ›

The official Costume Institute exhibition at the Metropolitan Museum of Art is “Sleeping Beauties: Reawakening Fashion,” but the general theme for the night of the Met Gala is “The Garden of Time.” So you can expect to see nods to archival pieces and nature alike.

What is the experience of the Met Gala? ›

Once inside the museum, guests are treated to an immersive experience that remains hidden from the public eye. During the co*cktail hour, they have the opportunity to preview the exhibit, before indulging in a seated dinner that often includes a captivating performance or other form of entertainment.

Is Met Gala the biggest fashion show? ›

Affectionately referred to as “fashion's biggest night out,” the Met Gala 2024 is a fundraising benefit for the Metropolitan Museum of Art in New York City that is held every year on the first Monday in May. The event welcomes stars, young creatives, and industry paragons.

How much does it cost to go to the Met Gala? ›

A ticket to the Met Gala, which is invite only, is hard to come by. A single ticket costs some $50,000 though designers may opt to buy an entire table for at least $300,000. Typically hosted on the first Monday of May, this year's controversial theme will center around the late Karl Lagerfeld, who died in 2019.

Do celebrities pay to go to the Met Gala? ›

👀) that Kate Upton dropped $25,000 to attend the Met Gala and allegedly wrote Anna a check while meeting with her at the Vogue offices. Typically, though, designers or brands will buy out an entire table and invite celebs as their guests—whom Anna has to approve, of course!

Can anyone buy a ticket to the Met Gala? ›

Unlike other charity events, the Met Gala is invitation only and there is a waiting list to get a ticket. According to The New York Times, invitations are typically based on a person's status.

Who benefits from the Met Gala? ›

The Met Gala raises money for the Metropolitan Museum of Art's Costume Institute — a collection of more than 33,000 pieces of clothing, jewelry and accessories that documents fashion from the 1400s to now.

Do celebrities get to keep their Met Gala outfits? ›

Given that many dresses are custom-made for the Met Gala or are pulled from designer's couture archives, it's rare that celebrities are allowed to keep their gowns. More often than not, they go back to the design house to be archived.

What are the social effects of the Met Gala? ›

The social effects of the Met Gala festival include its impact on the host community's well-being, attendees' experiences, and the destination's image. The festival celebrates the cultural resources of the host community and represents various genres such as music, film, arts and crafts, and culture and heritage.

Who runs the Met Gala? ›

To date, the Benefit has raised more than $223.5 million for The Costume Institute under the leadership of Met Trustee Anna Wintour. Ms. Wintour, Chief Content Officer of Condé Nast and Global Editorial Director of Vogue, has been a Trustee of The Met since January 1999.

Does every Met Gala have a theme? ›

After Wintour took over the event, its red carpet became one of the most watched. Each year, the Met Gala gets a theme that fashion fans wait in anticipation of all year — the first was in 1973 with “The World of Balenciaga.”

What is the difference between the Met Gala and the fashion week? ›

In summary, while both the Met Gala and New York Fashion Week are important events in the fashion industry, the Met Gala is a charity fundraiser and a platform for high-profile fashion and celebrity moments, while New York Fashion Week is a more business-oriented event focused on showcasing the latest fashion ...

Is there a point to the Met Gala? ›

Officially, it's the Metropolitan Museum of Art Costume Institute benefit, a black-tie extravaganza held the first Monday in May to raise money for the museum's fashion wing, the only curatorial department at the Met that has to pay for itself.

Are there performances at the Met Gala? ›

As Met Gala 2024 appears closer, the temperature of fans seems to be running high as the red-carpet night of this auspicious event provides massive entertainment to fans worldwide who see their favorite stars setting the stage and the red carpet on fire with their star-striking performances.

Can you just go to the Met Gala? ›

First Up, Can the General Public Buy Tickets to the Met Gala? 😂😂😂😂😂, no. The Met Gala is an invitation-only event, and Anna Wintour is in charge of the guest list… like, to the point where even *if* a designer/brand spends the money to buy an entire table, Anna still dictates the people it gets to invite.

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